Marketing Communication Manager
Key Responsibilities:
- Do market research to understand market situation, competitors and user insights to develop B2C & B2B annual marketing communication strategy.
- In charge of B2C and B2B marketing communication plans and implementation:
B2C:
Planning and oversee the implementation of all marketing communication plans aligned with business goals and marketing goals, across all channels: social (facebook, tiktok, linkedin..), email, event (online and offline), blog…to win user’s Top of Mind.
B2B:
- Planning and oversee the implementation of all marketing communication plans to to win customer’s Top of Mind across channels: PR, Email, Linkedin, Facebook..
- Planning and oversee the implementation of all marketing activities which support Sales: Sales materials, PR, and other activities aligned between Marketing department and Sales department (livestream, University partnership, Sales kits..)
- Crisis management.
- Lead team with 6 members to deliver well the targets
Qualifications & Experience:
- University degree in marketing, advertising or communication, PR.
- At least 5 years of direct work experience in a marketing communication & PR
- Excellent strategic planning & writting
- Excellent creativity capacity.
- Excellent understanding and familiarity with brand building and brand management.
- Demonstrated proficiency in online marketing techniques, and solutions in marketing communication.
- Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines.
- Excellent written and verbal communication, presentation
- Knowledge of printing procedures and requirements preferred.
- Ability to manage and co-ordinate the end-to-end development process while meeting deadlines and budget requirements.
Core Competence:
- Communication
- Strong Creativity
- Teamwork
- Adaptability
- Analytical Thinking
- Decision Making
- Strategic Planning and Organizing
- Problem Solving
- Negotiation
- Leadership
Benefits
- Attractive salary package, extra allowances, free lunch, free parking or Shuttle Bus, with 100% salary in probation offered.
- Social Insurance: Fully compliant, starting from probation.
- Premium Healthcare Insurance: Applicable for all official employees after probation.
- Premium Annual Health Checks for employees (once per year).
- OKR-base management: with clear SOWs, no fingerprint, or any physical attendance checking system.
- Compelling Extras: 15 leaves/year, 4 flexible working days, birthday off, rewards & bonuses based on performance, company trips, and gifts/bonuses on special occasions & holidays.
- “Bonding Policy” every month – for team engagement.
- Flexible working hours (Mon – Fri only), working location at District 7, Ho Chi Minh City.
The Marketing Communication Manager is responsible for developing, implementing, and overseeing comprehensive marketing communication strategies that effectively enhance brand awareness, engage target audiences, attract new customers, and foster long-term brand loyalty.
This role involves crafting compelling messaging, ensuring consistency across all communication channels, and leveraging various marketing techniques—including digital marketing, public relations, content creation, and event management—to strengthen the company’s market presence and drive sustainable business growth.