Digital Specialist
Key Responsibilities:
- Develop and execute comprehensive digital marketing campaigns across various channels, including Google Ads, Facebook Ads, Tiktok Ads, and Zalo Ads.
- Conduct in-depth market research and competitor analysis to identify target audiences and optimize campaign performance.
- Manage and optimize paid search and social media advertising campaigns to maximize ROI and achieve business objectives.
- Create and curate engaging content for social media platforms, email newsletters, and other digital marketing channels.
- Monitor and analyze campaign performance metrics to identify opportunities for improvement and optimization.
- Collaborate with cross-functional teams to develop and implement integrated marketing campaigns.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Utilize CRM tools to manage customer data and drive targeted marketing efforts.
Qualifications & Experience:
- Minimum of 4 years of experience in digital marketing, with a strong focus on Google Ads and Facebook Ads.
- Proven track record of managing and executing successful digital marketing campaigns.
- Experience in tech startups, marketplaces, or retail industries is preferred.
- Strong analytical skills and ability to interpret data to drive decision-making.
- Excellent project management and organizational skills.
- Proficiency in using CRM software.
- Strong communication and interpersonal skills.
- Bachelor’s degree in marketing, business, or related field.
Desired Skills
- Experience with other digital marketing channels (e.g., SEO, email marketing, content marketing).
- Knowledge of data analytics tools (e.g., Google Analytics, Facebook Insights).
- Experience with A/B testing and conversion optimization.
- Ability to manage multiple projects simultaneously and meet deadlines.
Benefits
- Attractive salary package, extra allowances, free lunch, free parking or Shuttle Bus, with 100% salary in probation offered.
- Social Insurance: Fully compliant, starting from probation.
- Premium Healthcare Insurance: Applicable for all official employees after probation.
- Premium Annual Health Checks for employees (once per year).
- OKR-base management: with clear SOWs, no fingerprint, or any physical attendance checking system.
- Compelling Extras: 15 leaves/year, 4 flexible working days, birthday off, rewards & bonuses based on performance, company trips, and gifts/bonuses on special occasions & holidays.
- “Bonding Policy” every month – for team engagement.
- Flexible working hours (Mon – Fri only), working location at District 7, Ho Chi Minh City.
We are seeking a highly skilled and experienced Senior Digital Specialist to join our dynamic growth team. The ideal candidate will be a data-driven individual with a deep understanding of digital marketing strategies and a proven track record of success in driving growth through Google Ads and Facebook Ads.